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Dailymotion

Integration and bidding protocol

Bid response protocol

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This section contains the bid response protocols.

Bid Response Object

Field

Type

Description

Required

id

string

The auction ID passed in the bid request to which this is a response. 

Yes

seatbid

array of objects

Array of seatbid objects each representing an individual bid from a DSP seat. See Seat Bid Object below.

The seatbid array must only contain 1 object. Multi-bid is currently not supported. 

Yes

bidid

string

A DSP-generated bid response ID usually used for logging or tracking purposes

No

cur

string

The bid currency using ISO-4217 alphabetic codes.
Accepted values are  ["EUR","JPY","USD","AUD","GBP","CAD"] . USD will be the default if nothing is passed

No

 

Seat Bid Object

Dailymotion will support the following fields in the seatbid object, each of which represents a different bidder seat and contains one or more individual bids:

Field

Type

Description

Required

bid

array of objects

An array of bid objects. The array length must be equal to 1 as multi-bid is currently not supported. 
See Bid Object below.

Yes

seat

string

The DSP's seat ID from which the bid originates.

Yes

 

Bid Object

Field

Type

Description

Required

id

string

The DSP's unique identifier for the bid

No

impid

string

The ID of the impression object to which this bid applies. Should match the id eld from one of the bid request's impression object. 

Yes

price

float

The bid price expressed in CPM.

Although the type indicates a float, IAB strongly recommends using integer math when handling currencies (in order to avoid rounding errors).

Yes

adid

string

The DSP's internal creative ID that'll be served if the bid wins the auction. 

Yes

nurl

string

The Win notice URL.

One of nurl or adm is required.
In the event where both are sent, Dailymotion will call the nurl to notify the DSP of an auction win, but will serve the content of the adm.

No

adm

string

The rendered creative markup to be delivered. Supersedes the nurl if both are included in the bid response. 

One of nurl or adm is required.
In the event where both are sent, Dailymotion will call the nurl to notify the DSP of an auction win, but will serve the content of the adm.

No

adomain

array of strings

A list of URLs associated with the brand of the creative in the bid. 

Yes

iurl

string

A preview URL for the creative in the bid. 

No

cid

string

The DSP's campaign ID from which the bid originates. 

No

dealid

string

The Dailymotion deal ID passed in the deal object in the Bid Request.

Required and passed ONLY if a bid relates to a private deal.

No

cat

string

Array of IAB categories associated with the creative.

Yes

 

 

 

 

 

 

 

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