Dailymotion offers the ability to integrate player events into your Google Analytics (GA) account.
You can find more information through the following articles:
This integration is optional and only available to our verified partners
There are two different ways to send player events to a GA account:
- Client-side using a Google Tag Manager (GTM) container file
- Server-side using Dailymotion’s analytics pipeline
|
Client-side Google Analytics Integration |
Server-side Google Analytics Integration |
Available to |
Everyone |
Only partners with verification badge |
Best for |
More flexibility and customizability |
Minimal development work |
How are events delivered? |
Sent directly to GA |
Routed through Dailymotion servers |
Is it possible to customize the event payload? |
Yes |
No |
Where are events collected from? |
Specific domains and applications where client-side is integrated |
All verified domains and native applications where the DM player is embedded |
How is it set up? |